Privacy Policy

This Privacy Policy was last updated on July 17, 2025, and applies to citizens and legal permanent residents of the European Economic Area and Switzerland.

1. Introduction

Our website, https://addinsight.se (hereinafter: “the website”), uses cookies and collects personal data via our contact form and third-party services to provide and improve our services. We are committed to protecting your privacy and complying with GDPR. This policy informs you about how we process personal data, including cookies.

2. What are cookies?

A cookie is a small, simple file sent along with pages of this website and stored by your browser on your computer’s or other device’s hard drive. The information stored therein may be returned to our servers or to the servers of relevant third parties during a subsequent visit.

3. What are scripts?

A script is a piece of program code used to make our website function properly and interactively. This code is executed on our server or on your device.

4. What is a web beacon?

A web beacon (or pixel tag) is a small, invisible piece of text or image on a website used to monitor traffic on a website. To do this, various data about you is stored using web beacons.

5. Personal data we collect

5.1 Functional cookies

Some cookies ensure that certain parts of the website function properly and that your user preferences remain known. By placing functional cookies, we make it easier for you to navigate our website. These cookies may be placed without your consent where permitted by law.

5.2 Statistics cookies

We use statistics cookies to optimize the website experience for our users. These cookies provide insights into the usage of our website. We ask for your consent to place statistics cookies.

5.3 Elfsight LinkedIn Feed

We use Elfsight to display a LinkedIn feed on our website, enabling the display of content from LinkedIn. This feed may use cookies or scripts to function properly and analyze user interactions. Please read Elfsight’s and LinkedIn’s privacy policies for more information about their data processing.

5.4 Contact Form

When you use our contact form (powered by Contact Form 7), we collect your name, email address, and message. This data is used solely to respond to your inquiries. The legal basis is consent, which you provide by checking a box in the form. You may withdraw your consent by contacting us. The data is stored for up to 1 year or until the inquiry is resolved, whichever is shorter, after which it is deleted, unless otherwise required by law.

6. Placed cookies

WordPress

Functional

Usage

We use WordPress for website development. Read more

Sharing data

This data is not shared with third parties.

Functional

Name
proof-of-work
Expiration
session
Function
Prevent spam
Name
Expiration
1 month
Function
Store cookie consent preferences

Complianz

Functional

Usage

We use Complianz for cookie consent management. Read more

Sharing data

This data is not shared with third parties. For more information, please read the Complianz Privacy Statement.

Functional

Name
Expiration
365 days
Function
Store cookie consent preferences
Name
Expiration
365 days
Function
Store accepted cookie policy ID
Name
Expiration
365 days
Function
Store cookie consent preferences
Name
Expiration
365 days
Function
Store cookie consent preferences
Name
Expiration
365 days
Function
Store cookie consent preferences
Name
Expiration
365 days
Function
Store cookie consent preferences
Name
Expiration
365 days
Function
Store if the cookie banner has been dismissed

Google Analytics

Statistics

Usage

We use Google Analytics for website statistics. Read more

Sharing data

For more information, please read the Google Analytics Privacy Statement.

Statistics

Name
Expiration
2 years
Function
Store and count pageviews
Name
Expiration
1 year
Function
Store and count pageviews

Polylang

Functional

Usage

We use Polylang for locale management. Read more

Sharing data

This data is not shared with third parties.

Functional

Name
Expiration
persistent
Function
Store language settings

Elfsight

Statistics (anonymous)

Usage

We use Elfsight for display of recent social posts and/or social share buttons.

Sharing data

For more information, please read the Elfsight Privacy Statement.

Statistics (anonymous)

Name
elfsight_viewed_recently
Expiration
15 seconds
Function
This cookie prevents counting more than one view from the same user within 15 seconds.

Miscellaneous

Purpose pending investigation

Usage

Sharing data

Sharing of data is pending investigation

Purpose pending investigation

Name
FUTURE_ACTION_CALENDAR_IS_VISIBLE_quick-edit
Expiration
Function
Name
WP_PREFERENCES_USER_4
Expiration
Function
Name
WP_DATA_USER_4
Expiration
Function
Name
wp_lang
Expiration
Function
Name
FUTURE_ACTION_CALENDAR_IS_VISIBLE_block-editor
Expiration
Function

7. Data sharing and international transfers

We share your data with third parties that provide services for our website, such as Google Analytics (Google LLC, USA) for analytics, Elfsight (Elfsight, LLC, USA) for the LinkedIn feed, and one.com (One.com Group AB, Sweden/Denmark) for web hosting. Data transferred to the USA is protected by appropriate safeguards, such as Standard Contractual Clauses (SCCs) or other GDPR-compliant mechanisms, to ensure GDPR compliance. Contact us for more information about these safeguards.

8. Security measures

We use HTTPS and encryption to protect your data. Our servers, hosted by one.com, are secured with industry-standard protocols to prevent unauthorized access.

9. Consent

When you visit our website for the first time, we display a pop-up window with an explanation about cookies. When you click “Save preferences,” you consent to the use of the selected cookie categories as described in this policy. For the contact form, consent is obtained via a checkbox in Contact Form 7. You may withdraw your consent by contacting us via [your-email@domain.com]. You can disable cookies via your browser, but this may affect the website’s functionality.

9.1 Manage your consent settings

10. Enabling/disabling and deleting cookies

You can use your web browser to automatically or manually delete cookies. You can also specify that certain cookies may not be placed. For more information, see the instructions in your browser’s help section. If you disable all cookies, the website may not function properly.

11. Your rights regarding personal data

You have the following rights:

  • The right to know why your personal data is needed, what happens to it, and how long it is stored.
  • Right to access: You have the right to access your personal data known to us.
  • Right to rectification: You have the right to correct or delete your personal data.
  • Right to withdraw consent: If you have given consent, you may withdraw it.
  • Right to data portability: You may request to have your data transferred.
  • Right to object: You may object to the processing of your data. Contact us to exercise these rights. If you have a complaint, contact us or the Swedish Data Protection Authority (Integritetsskyddsmyndigheten).

12. Contact details

For questions about this Privacy Policy, contact us:

Add Insight
Trotzgatan 29
791 72 Falun
Sverige

Johan Rinman
+46 (0)73-561 91 83
johan.rinman@addinsight.se

Webbplats: https://addinsight.se